Meet the founders of Nirvana Soul: Jeronica and Be’Anka. They’re sisters, bffs, and co-founders. Since they were little girls, coffee has held a special, calming place in their hearts. For as long as they can remember, they have dreamed of creating a space that feeds our souls and makes people happy in their community.

In the short-term, out-of-home consumption is decreasing significantly as a growing number of countries are adopting a full or partial lockdown. Offices, coffee shops and restaurants remain closed in order to reduce the spread of the virus. On the other hand, retail- and supermarket-level data suggest that panic buying and stockpiling has led to increased consumer demand in some countries. However, this is unlikely to have a sustained effect on consumption. Following an initial spike in demand, there will be proportionally less demand in the coming weeks and months as consumers draw down stocks kept at home. A more profound effect on global coffee demand can be expected as the result of a global recession triggered by the direct and indirect effects of the covid-19 pandemic. Reduced household incomes could translate into lower demand for coffee in volume terms. In addition, price-sensitive consumers may substitute higher-value coffee by lower-value blends or brands. However, the income flexiblity of coffee demand is likely to be low, especially in high-income countries and traditional markets with high per-capita consumption rates.

Nirvana Soul wants to be known for their coffee, community, and culture.

Their overall mission is to bring people together through the power of coffee and tea. They’re focused on delivering you the greatest possible experience, while making San Jose one of the most exceptional places to indulge. Their core values are: be kind, be inspired, be accountable, be trustworthy, and be customer-centric.

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